Head of Digital Marketing

Head of Digital Marketing

About the Company

Innovative e-learning company

Industry
Education Management

Type
Privately Held

About the Role

The Company is seeking a Head of Digital Marketing to spearhead the transformation of its marketing strategies and team. The successful candidate will be a modern marketing leader with a hands-on, strategic approach, capable of energizing a team and driving revenue growth across B2C, B2B, and partner channels. Key responsibilities for this role include crafting and executing marketing strategies that focus on customer acquisition, retention, and win-back, as well as leading a team to ensure the seamless integration of marketing with sales for exceptional customer experiences. The role demands a visionary leader with technical expertise in modern marketing tools and a proven track record of turning brand awareness into market share. The ideal candidate will be a customer-centric leader, putting the customer journey at the heart of all marketing efforts, and will be adept at leading with clear messaging, impactful brand positioning, and a seamless user experience. They should be a skilled decision-maker, an empathetic mentor, and a quick problem solver, with a strong focus on delivering actionable solutions. The Head of Digital Marketing will also be responsible for rebuilding and inspiring a talented marketing team, assessing and aligning agency relationships with strategic goals, and ensuring data-driven innovation to improve campaign impact and ROI. This is a high-impact, leadership role that offers the opportunity to reshape the future of a critical business unit and leave a lasting legacy.

Travel Percent
Less than 10%

Functions

• Marketing