Marketing Automation Specialist Remote

Job title: Marketing Automation Specialist

Compensation: $75,000 - $130,000

Location: Remote

The job:

As a Marketing Automation Specialist at Buildertrend, you’ll be a key driver in crafting powerful customer journeys that make a lasting impact. Your work will ensure our marketing efforts are seamless, data-driven, and aligned with our brand’s voice, all while collaborating with a talented team across marketing, technology, and data to deliver results that truly matter. From building and deploying campaigns to optimizing every touchpoint, you'll help us connect with customers in meaningful ways and elevate the brand experience at every step.

What you will do:

• Build, edit, test, and deploy marketing automation journeys and email communications using our marketing automation tools, including Salesforce Marketing Cloud, Intercom, Pardot, and Cvent.
• Translate business requirements into practical, scalable solutions.
• Serve as an administrator for our marketing automation platforms, including configuration, user setup, and troubleshooting integration issues.
• Champion compliance standards such as General Data Protection Regulation, CAN-SPAM, Canada's Anti-Spam Legislation and best practices around analysis and requirements.
• Manage data feeds and integrations with Salesforce and other technology platforms.
• Collaborate with our Marketing Performance and Data Science teams to ensure campaigns are measurable and provide performance insights to guide future strategies.

Who you are and what we need:

• Bachelor's degree required.
• 3-7+ years of experience as experience as a Business Analyst, Systems Architect, Solutions Architect, Marketing Technologist, Marketing Automation Specialist, or similar role.
• Must have experience using Salesforce Marketing Cloud.
• Experience using  SOM or other chatbots  and product tour solutions is a plus.
• Solid understanding of HTML and CSS Development.
• Understanding of Customer Relationship Management concepts, and email communications best practices.
• Possess basic knowledge of Structured Query Language (SQL) queries, databases, and application programming interfaces  with respect to customer relationship management .     
• Experience with list segmentation and working with large data sets.
• Excellent communication skills, both verbal and written.

We are giving you: 

• Exceptional health packages, including medical, dental, and vision coverage, plus life insurance and short- and long-term disability benefits.
• A 401(k) plan with Buildertrend matching contributions to help you plan for the future.
• Generous paid time off, 11 paid holidays, and 6 personal days to make sure you have time to recharge.
• Parental leave and paid sabbaticals to support you during life’s big moments.
• Volunteer time off – because giving back matters.
• Wellness program and onsite fitness center to keep you feeling your best.
• Opportunities for hybrid or remote work to give you the flexibility you need.
• Technology reimbursement to help cover costs for the tech you need to do your job from home.
• Occasional free lunches and monthly events to connect with your team.

Who are we: 

Buildertrend is cutting-edge, cloud-based project management software. With nearly 1 million users across the globe, we know what builders need: To work simpler, see more growth and calm the chaos in their business. That’s why we believe in providing an all-in-one solution to solve real problems, deliver real results, and change the way the world builds. Come be a part of the fun and challenging environment. If you want to learn more about us, check out: https://buildertrend.com/about/ 

Working at Buildertrend:

At Buildertrend, we fully recognize that we all work so we can live better lives—we appreciate and respect that this is a job and not your whole life. What makes Buildertrend so special is a commitment to ensuring you can have the best job, work with the best people, and live your best life outside of work. Our goal is to create a culture where everyone can make an impact on our customers, communities, and each other. In short: We want you to be who you are, love what you do, and build your best life. 

#LI-REMOTE